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Sometimes you come across an
inspiring eBay listing, while other times I'm sure you've seen eBay listings and
descriptions that make you click away immediately. We're always being told what
we should include in our eBay listings, but what about the things we shouldn't
include - either because they distract potential bidders or because ebay doesn't
allow them. This article is a brief guide of what you should stay away from.
1 - Music Or Speech
Personally for me, it's a definite NO. Not only will users find it distracting,
many will find it annoying and click away. Is the music really relevant to your
item description. If Yes, and you really have to have any kind of music or
speech in your ebay listing, make sure users have an option to turn it off.
2 - Flash
While most of us have broadband & fast connections, many users are still on slow
dialup connections. Having flash on your listings will slow down the loading of
your description. Again, not all users are prepared to wait around till the
listing loads. Instead, keep it simple with html and images to describe your
item and you won't be isolating potential bidders.
3- Javascript
Ebay does allow some kinds of Javascript, but it is quite limited as users could
potentially be lured away from the eBay site. Recently, phishers have created
javascript listings that redirect users to their sites where they have been
prompted to enter their usernames and passwords. As the redirects have come
directly from the ebay site, the phishing attempt was very successful.
Additionally, javascript containing iframes and that which creates popups are
not allowed. Unless you know what your doing, its best to leave any kind of
javascript out of your listings, otherwise you may fall foul of eBays policy
resulting in it being pulled.
4 - Images
Images are an essential part of any description, and of course it's highly
recommended that you include a few images that show the item accurately. But,
always make sure they are of a reasonable size. Just because you have a 1024x768
monitor and the images appear fine for you, members viewing your listings with a
640x480 monitor resolution will find them enormous and may have to scroll across
the screen to see the complete image.
5 - Policies
Make them easy to understand and try to keep any selling policies that you may
have within a paragraph or two. Don't include any unnecessary policies that may
confuse potential bidders.
Overall, don't complication anything more than necessary. Put yourself in the
bidders shoes, and ask yourself would you be interested in your own listing.
Learn to sell on eBay successfully, at
http://www.AuctionCUT.com AuctionCUT - the free forum for users of
eBay and online auctions. We offer our members adsharing revenue, free
auctioncut email addresses and an exclusive dropshipping report.
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