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Advertising is everything some people say.
Regardless if you have a product, a service, a hobby website or just want to
share pictures of your wedding, you have to advertise somehow to get the traffic
to your site or blog.
But not all traffic is equal.
There are services that can help you drive tons and tons of traffic to your site
and it won't do you any good at all because it's not targeted traffic.
Take for example all of the many different 'surf for traffic' or 'traffic
clicking' programs that are out there. If you have a website that is about your
hobby, say model airplanes, then what good is this traffic really going to do
you? Who's using these services?
Webmasters and marketers that want traffic on their own site.
So they most likely won't spend any more time on your page than is required by
the little timer these services use and then they are gone again. Even if your
site is about these traffic services (this is about the only time you will see
very much benefit from using such a tool) you will still have to spend a ton of
time just surfing and clicking around to get a real benefit from these programs.
Once marketers realized that they switched gears. They started promoting all the
different programs to a lot of other marketers to get them in their downlines,
so they could get some traffic as a bonus and that was their new focus. Problem
is that that is exactly what everyone else did, so not a lot of people were
surfing anymore.
Bottomline is, you want traffic, but you need targeted traffic, so here are some
tips on how you can generate exactly the traffic you need and bring the visitors
you want visiting your site to you instead of chasing after them.
1. Content
What is your website about? Do you just have a page with a lot of links and not
much else?
If that's the case, think about adding some content to your website that will be
of value to any potential visitors. You could write articles or find articles at
one of the many directories that you can reprint on your site.
2. Talk about your experiences with your subject matter.
You don't have to put up some kind of resume (although that can work too), but
rather try writing about what you are doing, as it relates to your topic of
choice. Let's look at the model airplanes again briefly, you could talk or write
about the latest plane type you built, how the last time flying your plane went,
what challenges you run into or perhaps even post some pictures of your plane or
of you flying it.
3. Forums and Bulletin Boards.
You could add a forum or bulletin board to your website where your visitors can
interact with each other. There are a lot of free services available out there
that you can use to either remotely host a forum for you, or even software you
can install on your website's server. To find some of these, just head over to
your favorite search engine and you will definitely find plenty to choose from.
And while you are visiting the search engine, why not run a search for any
bulletin boards and forums that are already out there for your chosen topic? You
could visit those and interact with the visitors there and since many allow you
to post a signature or a profile, you could add a little line about your own
site with a link (just check the rules of the forum first so you don't violate
any of them).
4. Start a blog.
Blogs are very popular and search engines love them because they provide
constantly new and fresh content. Your blog would be a great place to talk about
what you are up to that day.
So if you spent some time today buying new parts for your plane you could write
about where you found them, how much they cost you, why you chose those parts,
anything really goes.
The really great part about this is that you can point links from your blog back
to your website, so when the search engine stops by to grab and index your
latest content, it will also stop by your website and you will start seeing very
targeted traffic heading your way.
5. Write articles.
Writing articles isn't hard and can be a great source of fresh, new traffic to
your website.
There are a lot of ezines on any topic out there and there are also a lot of
directories just to share your articles at.
Basically what you do is to write an article and then add a small resource box
that links back to your website (just like a signature) and then let other ezine
publishers know that you are allowing them to print your article in their ezine.
And many publishers go to the article directories to find new content for their
newsletter and even their websites. And since there are websites and ezine
newsletters on any imaginable topic out there, you can't lose. Write an article
every couple of days and post it in the directories (even one a week or every
two weeks will start getting you traffic) and you will all of a sudden find new
traffic coming from search engines, newsletters and websites.
Best of all, these 5 simple tips will bring targeted traffic, meaning the
visitors are coming to you because they are interested in what you wrote about.
So there you have it, 5 easy and simple ways to advertise and drive traffic to
your website at absolutely no cost at all.
About the Author
Sandra Stammberger is the owner of Insider Scripts. At Insider Script's
programmers are working around the clock to develop affordable, powerful money
making scripts that will help you drive traffic to your business.
http://www.insider-scripts.com
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